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Deadline guide

The EU withdrawal button for online shops

Since , customers must be able to withdraw from an online purchase with a button, about as easily as they bought. Here is what the button has to do, the wording each country expects, and the dates for Austria, Germany, France, Italy and the Netherlands.

Key date

This guide is technical help to understand the rules, not legal advice. Check the official source for your situation, or ask a lawyer when you are unsure.

What the law asks for

Directive (EU) 2023/2673 added Article 11a to the Consumer Rights Directive. Where customers have a right of withdrawal, a shop that sells through a website or app has to offer a withdrawal function:

  • A clearly labelled button or link, for example "Withdraw from contract here", that is easy to find and stays available for the whole withdrawal period.
  • A short form where the customer gives their name, details that identify the contract, and how they want to receive the confirmation.
  • A second button, for example "Confirm withdrawal", that sends it.
  • An acknowledgement of receipt, sent without delay on a durable medium such as email, with the content of the withdrawal and the date and time it arrived.

Your withdrawal instructions and pre-contract information also have to say that the function exists and where to find it. Germany and Austria changed their model withdrawal instructions for this.

Dates by country

Rules from the Shopproof rules data, version 0.9.0
WhereWhat appliesApplies fromLegal basis and official source
EU-wideElectronic withdrawal functionDirective (EU) 2023/2673, Art. 11a Directive 2011/83/EU
Official source
EU-widePre-contract info on the withdrawal functionArt. 6(1)(h) and Annex I(A) Directive 2011/83/EU as amended by 2023/2673
Official source
AustriaWithdrawal button labels (Austria)§ 13a FAGG, BGBl. I Nr. 59/2026
Official source
AustriaUpdated Widerrufsbelehrung§ 4 Abs. 1 Z 8 and Anhang I FAGG, BGBl. I Nr. 59/2026
Official source
GermanyWithdrawal button labels (Germany)§ 356a BGB, BGBl. 2026 I Nr. 28
Official source
GermanyUpdated Muster-WiderrufsbelehrungArt. 246a § 1(2) EGBGB and Anlage 1
Official source
FranceWithdrawal button labels (France)Code de la consommation L. 221-21, D. 221-5 (Ord. 2026-2, Décret 2026-3)
Official source
ItalyWithdrawal button labels (Italy)Codice del Consumo art. 54-bis and art. 49(1)(h), D.Lgs. 209/2025
Official source
NetherlandsWithdrawal button labels (Netherlands)BW Boek 6 art. 6:230oa (Stb. 2026, 153)
Official source

Button wording by country

The laws allow other wording if it is just as clear. These are the safe defaults, taken from the official texts.

CountryWithdrawal buttonConfirmation button
EU-wideWithdraw from contract hereConfirm withdrawal
AustriaVertrag widerrufenWiderruf bestätigen
GermanyVertrag widerrufenWiderruf bestätigen
Francerenoncer au contrat iciconfirmer la rétractation
Italyrecedere dal contratto quiconferma recesso
Netherlandshier de overeenkomst ontbindenontbinding bevestigen

Who it applies to

Every shop that sells to consumers online where a right of withdrawal exists. Small shops are not exempt. For contracts without a withdrawal right, such as goods made to the customer's specifications, the function is not needed.

Austria applied the rule later than the other countries: from , for contracts concluded from that day.

Common mistakes

  • The button sits only inside the customer account. Customers who ordered as guests need to reach it too, so link it from the footer as well.
  • An email address or a general contact form instead of the two-step function.
  • No automatic acknowledgement, or one without the date and time.
  • Withdrawal instructions that do not mention the new function yet.

How Shopproof helps

The free Shopproof app for Shopify and plugin for WooCommerce add the footer link, a ready-made withdrawal page, the two-step form and the acknowledgement email, in each customer's language with the wording above. The Shopify app and the WooCommerce plugin are in store review now, and the list below gets an email on launch day. The Shopware plugin can be downloaded today.

Official sources

Questions or corrections

Have a question about your shop, or spotted something out of date in this guide? Email us at hello@shopproof.app. We read every message and use good questions to improve the guides. We cannot give legal advice.

Checked against Shopproof rules data 0.9.0 on 2 November 2026. Rules we are still checking are left out.